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Cost-per-Print

The cost of printing combines yield with cartridge pricing. If Cost-per-Cartridge is divided by Yield (in Prints-per-Cartridge), the result is Cost-per-Print.

Costs, or course, must consistently use MSRP or “street” prices. For foreign markets, pricing must be in local currency, using local cartridge costs, and based upon yields achieved in localized versions of the printing device.

With color printing, the cost of each color component must be added together to get the entire Cost-per-Print. For a four-color printing device, the Cost-per-Print is the sum of the Cost-per-Cartridge divided by the corresponding Yield for each color. Additional consumable/component costs can be included, especially when comparing dissimilar technology implementations.

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